Damon Burton

Smart SEO & Internet Marketing Blog
Value of a Personal Brand

Value of a Personal Brand

This is the value in helping others without asking for anything in return... a personal brand that can drive millions in annual sales without a sales team. I don't run ads.  I don't even have a sales process at all. I just help people.  Helping others win showcases...

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$2 Billion Dollar Competitor

$2 Billion Dollar Competitor

This SEO client is a small family owned business that is outranking a VC competitor on Google that's valued at $2 billion.  And, they're doing it on just $3500/month in SEO. One year later into SEO, a 63% lift in organic traffic, an extra 1,000+ visitors/month, and...

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SEO carrying the weight 💪

SEO carrying the weight 💪

Client's paid agency has increased budget by ~20%+ to compete with increased competitor ad spend during the holidays. But traffic is down 19%. SEO is still the same, just $4k/month but they're up 50% in the last 90 days. Paid is a dollar in, dollar and change out. ...

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Christmas Game Tradition

Christmas Game Tradition

Every year we do a big family Christmas party at our house, and one of my favorite parts is this plastic wrap game.  Hottie and I go buy a bunch of gifts, and roll it layers and layers deep in twisted plastic. We do separate balls for kids vs adults, because the kids...

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Fighting For Deals

Fighting For Deals

Fighting for deals long enough to prove your value and find success isn't fast, but it's rewarding.  And, once you find success, another benefit that isn't always talked about is how the momentum changes. Once you've proven you value to the market you no longer have...

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Better Sale Later (update)

Better Sale Later (update)

Made a post last week about a lead that wasn't ready a while back just followed up.  Had that call today, they signed as soon as they received the proposal, just 37 minutes. This is why a "no" isn't a lost sale. I don't pressure sales. I don't even do sales at all. I...

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Lakefront Home Dreams

Lakefront Home Dreams

Designed our lakefront home myself years ago. Can’t believe it’s finally happening. After we bought the property on the north side we built a small cabin. Because the lake is in front of the property, and the frontage road is behind us, the property setbacks would...

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Skateboarding Down Memory Lane

Skateboarding Down Memory Lane

Wanted to get out of the house yesterday so took my kids skatepark hopping. The first stop was a skatepark that was the first in Northern Utah when I was their age. I have a picture of me and some friends ollying the four stair in a newspaper clipping, because it was...

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Better Sale Later

Better Sale Later

This is why I don't chase leads. If it's not the right time, it's not the right time. What you going to do? Force someone into a sale, they're not ready but proceed anyway. It all falls apart, ruins your reputation, but... hey. You invoiced them for a few months. Or,...

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