Damon Burton

Smart SEO & Internet Marketing Blog
This year feels different, in a good way.

This year feels different, in a good way.

2024 has some milestones that I think are pretty cool. Next month will be 17 years since I started SEO National. We still even have some search engine optimization clients that have been with us since year one. That means also extending our client retention milestone...

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How to retain team members for years/decades

How to retain team members for years/decades

Want to scale your business with a successful team? A team that crushes needs only three things: respect autonomy reasonable compensation Most business owners get this backwards. They think it's all about pay... and they still underpay even when they think #3 is the...

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Family Memories & Legacy

Family Memories & Legacy

This is my kid passed out in a McLaren pulling up to valet in front of a 5-star hotel. Few years ago I started doing what I call "day trips" for myself.  San Diego is my most frequent go-to. I go with just my laptop, and no bags. Land, and head straight to the...

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Russell Brunson’s Inner Circle Member of the Month

Russell Brunson’s Inner Circle Member of the Month

Three years in this group.  Three years I've been recognized for supporting others. That's what I love about Inner Circle, the collaborative ecosystem.  They cheer you on when you win. And you win when you cheer them on. I've spent $150k in this group, getting every...

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One Week Without Caffeine

One Week Without Caffeine

Today is one week with no caffeine. The tracked results in these Oura ring images are pretty profound. Wanted to quit because I could feel the physical characteristics of caffeine anxiety pulsing inside me. Hours after the last coffee and I could still feel it,...

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Client Retention

Too many agencies brag about "knocking it out of the park" over one year client retention. The digital marketing industry needs to hold itself to a better standard… If you're delivering results and good customer service, one year should be your baseline. I have SEO...

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Tipping is out of control

It's good for nobody, except the companies that are exploiting the "opportunity." If you work in a service industry and are offended by customers not tipping for anything and everything, you will always be pissed and stuck until you realize customers aren’t the ones...

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New Year, New SEO Lead

New Year, New SEO Lead

First day fully back to work in the new year and already a lead.  Hate to even say "lead." Definitely more a respected friend. That's the point.  I've known this guy for at least four years, and he's sent two other referrals in the past.  He's a good guy knows people,...

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Being a Leader is a Gift

Being a Leader is a Gift

This screenshot says it all. Being a leader is a gift, and the impact you have available to make is of Butterfly Effect magnitudes. You can change lives. And those changed lives change lives. I've been asked to be a godfather to team members' children, twice. I've...

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