Damon Burton

Smart SEO & Internet Marketing Blog
Encourage Others Beyond Their Opinion of You

Encourage Others Beyond Their Opinion of You

There are times when you need what hurts most, the truth. Met a friend for lunch last year. They were considering launching their own business and asked if I could give them my opinion.  Understandably, they were hesitant about starting their own thing. But their...

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Eight SEO Myths To Let Go Of

Eight SEO Myths To Let Go Of

There's an old saying, "You don't know what you don't know." I've noticed that for many people, this applies to search engine optimization. In the mad race to get ahead in search engine rankings, the SEO landscape has become littered with misinformation. Whether...

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I remember the 2008 recession

I remember the 2008 recession

Today's wild times remind me a lot like 13 years ago.  Well, except the whole crazy hair because you can't get a haircut thing going on. 13 years ago was when I started my business, unknowingly right before the 2008 recession. Back then I wasn't a contributor for...

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My last 48 – 72 hours, the good and the bad.

My last 48 – 72 hours, the good and the bad.

Over the last few days I have been in the Philippines.  I went to visit my team.  But the last 48-72 hours have been the wildest, as you'll soon find out. island hopped snorkeled held a snake met an indigenous tribe boated through the "Underground River" cave and...

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Three Ways To Increase Your Conversion Rate

Three Ways To Increase Your Conversion Rate

When it comes to your conversion rate, ignorance isn’t bliss — it’s often business suicide. Whether you’re selling a product, generating leads or getting people to sign up for a newsletter, conversion rates are a key component of your overall business strategy, and...

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Stop. Puking. Sales. On. Social. Media.

Stop. Puking. Sales. On. Social. Media.

Unless it’s a 90% discount or you're including a free unicorn, you won’t get anyone's attention.  Here's why. Everyone likes to buy, but no one likes to be sold to. Imagine walking around a store and suddenly 10 strangers shove 75" smart TVs down your throat to...

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12 Business Leaders Who Changed the World

12 Business Leaders Who Changed the World

According to the U.S. Census Bureau, there are over 30 million businesses in the United States, but not all of them are doing a booming business.  In fact, the Bureau of Labor Statistics reports that about 50% of them fail by their fifth year. So how do some companies...

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How to Conduct a Content Audit

How to Conduct a Content Audit

If you are a marketer, generating large amounts of content for you website is a big part of your job, but consistently creating content isn’t enough. You need to go through your content regularly and update, trash, or repurpose it to keep it relevant and competitive...

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Want to get ahead? Be real.

Want to get ahead? Be real.

Just had an awesome podcast recording with a new friend, Bunny Young; seven figures while working only 10 hours a week. But I admire something much greater than that financial accomplishment. We talked about parenthood, balancing business ownership with mom/dad life....

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