Damon Burton
Smart SEO & Internet Marketing BlogMet a friend for the first time, 13 years later
Earned a new friend on August 1, 2007. But I wouldn't meet him in person until nearly 13 years later. I don't know how he found me, but he was the first customer that ever called me that wasn't referred by another existing client. He was one of the people who...
How to Diversify Product Descriptions
Listen up retail e-commerce websites. Free SEO tip to rank your product higher on #Google for keywords that you can profit from. Everyone knows that content is important for SEO, but there are only so many ways to write about your product over and over. Especially if...
How to Dominate Content Marketing
Making your company’s unique content stand out in a super-saturated marketing world can feel like throwing a solitary ball into the Powerball lottery and hoping it gets noticed. All of the balls (and content) are roughly the same size, shape, and color, but for some...
“This is home. Home is everything.”
That was a powerful new ad at the Jazz game. Brought a whole stadium full of diverse people together for one thing. To be part of a team. When I started working with the Jazz nearly two years ago for their new Team Store, the first meeting I had with them was my first...
7 Tips for Writing a Stellar Business Blog
It seems like the ever-popular business blog tends to land somewhere in two camps: exceptionally wordy, play-by-play accounts that run on and on and on and on and on – OR – short, fluffy articles that had promising titles but told you everything you already knew. Very...
Ever Had Your Ceiling Collapse and Business Flood? I have.
This month, 9 years ago, my wife and I brought home our first born. And guess where the first place we stopped was? Our flooded business whose ceiling had collapsed. In addition to owning SEO National, years back I built a salon for my wife, Gossip. She's a licensed...
The Psychology Behind Prices
When it comes to business, psychology plays an integral part in how products are advertised and sold. Marketing, economics, and math are important aspects as well, but psychology has had a particularly strong influence on the way products are advertised, marketed, and...
Six Tips to Home Business Success
Many people dream of starting a home business. The promise of flexibility and a very short commute holds great appeal—especially in contrast to the rat race of corporate America. As great as it sounds, though, there are some drawbacks. For one, turning a profit can be...
Three Tips for Starting a Company While Staying Employed
“If you don’t build your dreams, someone will hire you to build theirs.” – Unknown Starting your own company can seem like a pipe dream while you’re stuck working Monday through Friday, 9 to 5. You recognize that you need the consistent income from your existing job...