Want a big, sexy full page spread like this on Google for your name or business? It’s called Knowledge Graph.
There are some tactical things you do in how you structure your website, like schema, but after that it’s about perceived credibility. Get other website to talk about you or link to your website. An easy way to do this is podcasts.
The second screenshot of folders shows over 160 podcasts I’ve been on in the last 3-4 years. Probably more. Those are just the ones my team could find.
Like anything, if you want results, start putting in the time. Podcasts aren’t hard. They just take time and commitment. But look how much authority and credibility a full page gets your.- Multiple results
- More visibility
- More CTAs
… while suppressing your competition.
🏆 You are THE result.