How to optimize your website’s description for Google love.
This is called your meta description, and all major website platforms allow you to update it. Here’s how to maximize it:
🟡 Sentence 1
Summarize the page and your value propositions. People need to know why they should click.
🟢 Sentence 2
Encourage a click with a call-to-action. Google often gives sites with a higher click-through rate the benefit of the doubt, so be compelling.