New client, brand new domain, new website, dozen keywords on page one of Google in a competitive space (health supplements) … in just 3 months.
- EXISTING sites that rank the fastest have historical content but poor site design and structure. Fix the structure and instant amplification and quick rankings.
- NEW sites that can rank the fastest either have unused content to leverage, or brand credibility that can be transferred to new domains.
This client is a huge brand in Asia and are entering the US market. With a clean design, good call to action, big batch of front-loaded content to establish credibility, and a little love between the existing site and the new one and they’re already monetizing… some keywords jumping over 100 spots on Google right to page one.
For the cross-site move, add what’s called “hreflang” tags. Tells Google “if you love this site in language X, then also hook them up and send people that speak language Y to the new site.”
