Damon Burton
Smart SEO & Internet Marketing Blog
How I closed a $126,000 website redesign
Just closed a $126,000 website redesign. And it supports the post I made 4 days ago about greatness > greed. The post the other day started, "Friends, your greed for revenue is sacrificing the thing you think you're securing." And it's the perfect example of how I...
Kid Messes
Messes around the house used to drive me crazy. I mean, they still do on some days, but less so as a whole. Their bedrooms are still disasters, but random forts in hallways and living rooms are mostly down to one kid. Oldest kid is too old. Middle does it sometimes,...
Be Graceful
Three years ago had a new client that ghosted us. Making it weirder, she paid for a year in advance. From day one she was a bit inconsistent in her communication, but figured it was just her rhythm. But about three months in the gaps between communication became...
How to Show Up in ChatGPT & AI Results
Here’s how to show at the top of AI when your customers search for what you sell, in just 3.5 steps. 1 - Have a good website that focuses on the basics Loads quickly Is mobile friendly Is generally minimalistic The last one is counterintuitive foremost. We want to...
Greatness > Greed
Friends, your greed for revenue is sacrificing the thing you think you're securing. This $3,540.47 is an invoice from my mechanic in Utah. Same mechanic we've had for over a decade. Found him when he was by himself, running a tiny one bay + office combo. Can't...
Be Trend Proof
I’ve been doing the same thing in entrepreneurship for approaching 19 years. And I think about two things often. 1 ) Do I still love SEO? Yes. SEO is consistent enough that I know what I’m walking into each day. But ever changing enough to keep it exciting and...
Less = More
Most entrepreneurs are stuck at <$10,000/month. And most entrepreneurs throw more at it to try and break through. More software/AI/tools. More "lead gen." More ideas. A year goes by doing "more," and you're in the exact same spot. Just more frustrated. So you...
How to Learn Good SEO
I don't just teach people how to learn good SEO. I teach business. I post about the entrepreneurs that pass. I publish schema optimized bios to support them. And, I feature them in Google News. I don't just certify those that pass Certified SEO. I evangelize...
Painful realization of opportunity cost
18 years into SEO, team of ~40, and still learn new things about entrepreneurship all the time. For years, when my COO and I get together one topic that always came up is how to we dial in the team even more? Any promotions in responsibility? Consolidate any B-players...
