Hired a COO last year for SEO National. Been cool seeing what he’s integrating and investing into growing SEO client results, and team relationships.
To deepen the value, he started sending Loom videos with monthly reports to help translate what the reports mean. This helps clients feel heard and better understand the mountains we’re moving. And when the client replies with kudos he forwards to the team so they are involved, get credit, and share the love.
Attached are a few screenshots I snagged from some of his videos:
- Software company up 60% in organic traffic on Google
- Health and beauty retail client 6x their organic traffic.
- Private school increase their new online-only student signups from 7 in a year to 103, a 1,371% increase
🏆 But my favorite is the manufacturing client that SEO added an extra 2,000 visitors/month, driving 151% more traffic, and 308% more conversions than paid traffic.
The growth is awesome, but 2x cool that we do it at a fraction of the cost of paid ads.
